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Why Powell Is Right to Ignore the Noise
Jerome Powell’s latest press conference as Federal Reserve Chair was among the most combative of his tenure, marked by a barrage of...
Robbie Chrisman
Aug 1
Control the Top of Your Funnel. Or Compete With Those Who Do.
I’ve seen this industry evolve through every imaginable market cycle. But I believe we’re now in a fundamentally different era, one...
Brian Vieaux
Jul 28
The Role of Strategic Capital Partners
The residential mortgage market is operating in a fundamentally different environment compared to just a few years ago. Origination...
Chris Huang
Jul 25
Rethinking Video: Why Loan Officers Can't Afford to Stay Off Camera
Spend enough time in one industry and you’ll likely see just about every shiny object come and go. But I can tell you with confidence:...
Brian Vieaux
Jul 21
Stablecoins, Blockchain, and the Future of Mortgage Finance
The mortgage industry is undergoing a long-overdue transformation. For decades, high origination costs, fragmented data systems, and...
Michael Tannenbaum
Jul 18
The Point of Thought Advantage: What J.D. Power Data Reveals About Winning the Mortgage Consumer Before They Shop
Throughout my career in the mortgage industry, I’ve watched strategies come and go. Rate chasing. CRM drip campaigns. Lead buying. But...
Brian Vieaux
Jul 14
Tumult in the Credit Scoring Biz
Last week news came out that the FHFA, which oversees Fannie Mae and Freddie Mac, will now allow lenders to use Vantage 4.0 score....
Rob Chrisman
Jul 14
Fannie and Freddie’s Path Out of Conservatorship: The Slow March Toward Clarity
The discussion around privatizing Fannie Mae and Freddie Mac has resurfaced under President Trump’s second term, based on heightened...
Marty Green
Jul 11
Disney, Price Elasticity, and Mortgage AI
It’s hard to tell if this is an article about mortgage tech or just me ranting about how expensive my kids are. Bill Maher joked, “I...
Marcus Lam
Jul 11
Rethinking Loan Officer Compensation: A Call for Industry-Wide Reform
Loan Officer Compensation (LO Comp) reform isn’t just a policy debate. It’s a litmus test for whether our industry can move beyond...
Brian Vieaux
Jul 7
Contingencies Can Cost You the Keys
Wesley Costello is the Executive VP of Sales Operations at AnnieMac Home Mortgage. Homebuyers Need Strategy and Preparation to Succeed In...
Wesley Costello
Jun 30
The Future of Mortgage Collateral Is Digital, and It’s Already Here
At the heart of mortgage lending is a simple axiom: the value of any loan rests on the quality of its collateral. For centuries, that...
Shawn Owen
Jun 30
Dog Days of Summer: What Smart LOs Should Really Be Doing Right Now
You know what they say about July in this business. It's hot outside, but the pipeline’s cooling off. Interest rates aren’t dropping...
Brian Vieaux
Jun 30
Marketing with Purpose: The New Rules of Innovation, Authenticity, and Impact in the Mortgage Industry
In the ever-evolving world of mortgage finance, marketing has undergone a transformation just as profound as the products and platforms...
Sara Holtz
Jun 26
Rethinking Mortgage Operations: How AI Can Actually Lower Origination Costs
Mortgage lenders, ready for further adventures in the valley (of death), are at a crossroads. Despite massive tech spends, they continue...
Marvin Chang
Jun 25
MLO VieauxPoint: Budget Like an Owner, Not a Renter
Let’s talk about the advice most homebuyers don’t hear. When a renter becomes a homeowner, something fundamental shifts, or at least it...
Brian Vieaux
Jun 23
How Well Are Fannie, Freddie, and Ginnie Serving First-Time Home Buyers?
With the foundational mission of Fannie Mae, Freddie Mac, and Ginnie Mae centered around expanding access to homeownership, especially...
Robbie Chrisman
Jun 23


Jerome Powell Caught Whispering “Higher for Longer” to Potted Plant During Live CNBC Interview
WASHINGTON, D.C. - In what sources are calling “deeply consistent with recent guidance,” Federal Reserve Chair Jerome Powell was caught...
Rich Swerbinsky
Jun 19
Reimagining Mortgage Manufacturing: The Rise of Background AI
We’re entering an inflection point in AI’s evolution: One where the hype begins to give way to real business transformation. Among the...
Steve Butler
Jun 17
Why Superior Client Service Is the New Compliance Strategy in a Deregulatory Era
Deregulation may ease oversight, but it raises the stakes. Without the scaffolding of regulatory mandates, trust becomes the only real...
Katie Wilson
Jun 16
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