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Certainty and Confidence: Why Consumer-Permissioned Data is the Key to Winning First-Time Buyers
I’ve been in mortgage since 1991. Rates were north of 10%, “apply now” meant stacks of paper, and the concept of consumer-permissioned...
Brian Vieaux
Sep 22, 2025
Sep. 16: CIO job; broker, QC products; bank M&A; LOs - know your borrower; interview with Figure's IPO star Mike Cagney
My cat Myrtle was always up for a battle with a lizard in the yard. On a larger scale, the ancient Chinese philosopher Sun Tzu said,...
Rob Chrisman
Sep 16, 2025
The 2025 NextGen HomeBuyer Report: What Loan Originators Need to Do Now
I’ve been tracking Kristin Messerli's NextGen HomeBuyer research for five years, and this year’s Financial Literacy Edition is the...
Brian Vieaux
Sep 15, 2025
Sep. 9: HELOC, DPA, non-QM, merge assistance tools; Pennymac/Vesta deal; LOs & consistency; Fannie issuance dropping
Tomorrow I head from Boise to Jackson for the Mississippi Mortgage Banker’s Fall Conference . Certainly a topic in my email in-box and at...
Rob Chrisman
Sep 9, 2025
Coaching, Consistency, and the Green Zone of Modern Originators
I would say the top producers I respect most share two traits you can’t fake: they coach and they show up. Two recent Loan Officer Life...
Brian Vieaux
Sep 8, 2025
Sep. 3: AE, bank LO jobs; Processing, AML, prospecting tools; HELOC & Pennymac's non-QM news; LOs & database importance
“Twas the third of September, that day I’ll always remember … Wherever he laid his hat was his home, and when he died, all he left us was...
Rob Chrisman
Sep 3, 2025
Winning Starts With Your Database
After talking with and interviewing hundreds of mortgage professionals, I can say with certainty: the loan officers who win in this...
Brian Vieaux
Sep 2, 2025
Aug. 27: Cost to originate; Automatic lender, custom software; Disaster news; Mr. Cooper acquisition; Fed independence
I was today years old when I realized that the shovel was literally a groundbreaking invention. The best ads and marketing focus on rates...
Rob Chrisman
Aug 27, 2025
Be the Positive Beacon Your Community Needs
Since originating my first loan in 1991, I’ve lived through plenty of cycles where the Fed gave us a dose of reality. Friday in Jackson...
Brian Vieaux
Aug 25, 2025
Aug. 19: AE jobs; Cap. mkts. class, AI, SOC, credit union, home equity tools; LOs & the HELPER Act; STRATMOR & verification trends
Apologies first! Yesterday I mistakenly wrote, “ARMs now account for nearly 50 percent of applications…” Thank you again to those who...
Rob Chrisman
Aug 20, 2025
Why the HELPER Act Deserves More Than Silence
If you’re unfamiliar, the HELPER Act (Homes for Every Local Protector, Educator, and Responder) proposes a straightforward idea: allow...
Brian Vieaux
Aug 18, 2025
Aug. 12: LO jobs; Variable rate HELOC, fraud, marketing tools; LOs should educate borrowers; Inflation data as expected; ARM market ahead?
“Nothing refreshes my memory about what I need at the grocery store like coming home from the grocery store.” Remember adjustable-rate...
Rob Chrisman
Aug 12, 2025
The Financial Fitness Flywheel: How Educated Clients Drive Sustainable Growth for LoanOfficers
In a market where every lead feels harder to come by and conversions take longer; loan officers are looking for an edge that will not...
Brian Vieaux
Aug 11, 2025
Aug. 5: AE, LO jobs; TPO team avail.; non-QM, housing trend, servicing tools; LOs building a framework; MAA news & MBA Chair interview
“An economist’s left leg is on fire, and his right leg is frozen. He says, ‘On average I'm perfectly fine.’” For those out there...
Rob Chrisman
Aug 5, 2025
CLEAR VICTORY: How Abdel Built a Winning Playbook in a Losing Market
The summer slowdown is real.But someone forgot to tell Abdel Khawatmi . While many loan officers are sitting on the sidelines waiting for...
Brian Vieaux
Aug 4, 2025
July 29: AE, LO jobs; hedging, borrower experience, executive hedging course; LOs controlling their funnel; housing numbers... meh
Yesterday, Tampa set a record for its all-time high temperature (at least since man began keeping track, for you sticklers) while rain...
Rob Chrisman
Jul 29, 2025
Control the Top of Your Funnel. Or Compete With Those Who Do.
I’ve seen this industry evolve through every imaginable market cycle. But I believe we’re now in a fundamentally different era, one...
Brian Vieaux
Jul 28, 2025
July 22: LO jobs, TPO lender available; marketing, processing, servicing tools; STRATMOR on revenue growth; FHA, EPDs, and disasters; LOs and videos
You may not believe in climate change, but your insurance company and mortgage servicer certainly do. It is a fact that warmer air can...
Rob Chrisman
Jul 22, 2025
Rethinking Video: Why Loan Officers Can't Afford to Stay Off Camera
Spend enough time in one industry and you’ll likely see just about every shiny object come and go. But I can tell you with confidence:...
Brian Vieaux
Jul 21, 2025
July 15: LO jobs; Corresp. & wholesale, internal audit, verification products, Redlining webinar; When LOs should prospect; Bank M&A
Here’s a cool password: 2 444 66666 8888888 9. (You can figure it out.) I’m no IT wizard, but some are. Do you want AI to open your...
Rob Chrisman
Jul 15, 2025
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